How to Decide What Type of a Website to Make / Create
On this page I will talk mostly about content-based websites. This information may also be helpful for people who are looking to create other types of websites as well.
If you are specifically looking to start a commercial business website or an e-commerce website, you will probably need a different approach. I outline that approach in my other article called how to start a business website.
If you are looking to start a new content-based website, the following is for you!
After making several content-based websites I developed a habit for starting new websites in terms of the order in which I do things. The very first thing I think about is what type of a website I am going to create.
Usually the process is a little backwards. I often get an idea in my head. I can clearly envision what I want to make. It could be a website full of information on a specific subject, or it could be a web application such as a social network. My decision starts right at that moment. The most important thing about this is being excited about what you are about to create.
I personally enjoy creating educational websites and social networks. This is because I like to write, and also like seeing people use my software to talk to each other. But your taste may be different. It is absolutely not required for you to do exactly what I am doing. What’s important is whether you have passion for it or not. By this I don’t mean the passion for how much money you supposedly are going to make with your website.
Money should always be a secondary goal. And surprisingly so, when you think about it this way, you put more focus into the quality of the work you are producing. Incidentally, when that happens, your website will naturally attract more visitors. And guess what? The more traffic your website can attract, the more money you are going to make.
On the other hand, when you focus on how much money your website is making, not only the quality of your website will suffer, but also your ability to enjoy what you are doing. Don’t count every penny you think your website is capable of generating in passive income – you will only get frustrated by the dynamic nature of website traffic. Instead, focus on improving the quality of your work.
When I start a new website, I envision my website as being full of categories on various sub-topics of the subjects I have chosen. For example the subject of this website is. . . well, making websites. My goal is to write a number of articles about as many related subjects as possible. I want to exhaust my own knowledge of making websites (if that’s possible) and put it into written word so others can learn from it.
The subjects come from keyword research using the Google Keyword tool. But sometimes a subject is so obvious that I have to write about it without looking up how popular it is. Sometimes it is surprising that pages written on such subjects end up being the ones generating the most traffic, simply because you have put your effort and passion into. When this happens, people are much more likely to sense that and link back to your site.
Being excited about your website is very important. Your passion for making something great will help you overcome procrastination associated with the craft of making websites. There is usually so much information to learn and process that it is easy to get overwhelmed by it. But when you have a great deal of interest in what you are doing, it’s difficult to stop yourself from doing it. Moreover, someone who has genuine determination and interest in the work they do has a much higher chance of acquiring special knowledge over a long period of time of focusing on doing something specific.
If you are asking the question of how to decide what type of a website to make, you need to create a mental image of your vision. It is in your best interest to base this vision on subjects you are passionate about. For example, I love making websites and writing. So I started websites about those subjects.
Because my long-term goal is to create many websites on specific subjects that I am interested in, I usually use the same template over and over again for websites that are hosted on different domain names. This is the template you are looking at right now on this website. Yet, at the same time I am fully aware that in the future I might tweak each template individually to match the main purpose of my site. But I can do this later, it really doesn’t matter at this stage.
My next goal is to start writing content for these websites. You need to know at least the basics of writing. For example, don’t use long paragraphs of text. Try to summarize each point of each paragraph without making the paragraph stretch for more than 3 or 5 lines. Make each paragraph educational and dense in information.
I usually begin by thinking of 5 subjects to place on my new website. I do some research, or think about the things I personally would be interested to know about. Then I begin to write. My preference of writing software is Microsoft Word.
The reason you must learn how to write is that in today’s world the value of a new website is largely defined by how Google perceives it. And Google does pay attention to things such as quality of writing and how well your information is organized.
Does Google think your website is worthy? If so, it will show it in top positions for a specific keyword in the search results. Note that this is more true than not for new websites only. Starting a new website is much more difficult than running and maintaining a website that is relatively popular.